IDenedi, Social Media | read
Want to get more visibility for your company? But you know how it is… You don’t have the social media follower counts to get more social media engagement. And anyway, most of them are irrelevant contacts.
There’s a simple strategy you can use right away to improve engagement and get more leads. Let’s find out what it is.
Want to learn more? Sign up for iDenedi, the simple social media engagement tool.
80% of social marketers say their key strategy is to increase engagement.
And yet, here’s what most companies do:
They hire someone to post on their social media in the attempt to create more followers and connections to spread the message, create a digital presence, and maybe generate marketing leads. However, what happens? Most of these companies won’t move the needle and the reason is simple.
They don’t have a following. No one sees, reads, or engages with their posts.
The money they spend on their social media management strategy? It goes down the drain.
But there’s a simple strategy you can use to get those leads. Here’s how.
What if I tell you there is an easier and guaranteed way to create your digital presence in a short time by just using the power of your team?
If yes then continue reading...
People started using social media way before businesses.
And if you look at your team members’ profiles, you’ll see that they have hundreds of connections and followers on social media like Facebook, Twitter, and LinkedIn.
It makes sense, right? Your team, just like you, have social circles.. And those social circles trust and are happy to share their content.
Now imagine:
What if your team would share your message with their connections?
What would the impact be?
Let’s do some simple math.
A company has 500 employees and each employee has 400 connections.
If your team shares your message with those connections, you could reach 200,000 connections immediately.
And guess what?
When your team (that is, people) shares your message, the impact is totally different than when your company shares it.
Why?
Because it's coming from someone trusted. It doesn’t feel like a marketing message for a company.
And so people will like, share, and act on your team members’ posts about your company.
But how do you get your team to share your message so you get more social media engagement?
For your team to share your post or message you need to:
How do you do that, though?
iDenedi is a private secure communication that will connect your team.
With iDenedi, you can connect your entire team in one place to share your social posts with them.
When team members share your posts with their connections, we calculate how many connections they share them to. We then convert that teamwork into social currency that can be used internally to reward those shares or in other ways celebrate that your company is meeting its social media engagement goals.
Using iDenedi is your fastest way to spread your message in the digital world.
There you have it. That’s how you get more social media engagement.
And not any social media engagement, but engagement that converts to leads.
Are you excited to see your business grow with social media?
Share your thoughts below.
Want to learn more? Sign up for iDenedi, the simple social media engagement tool by following the below link:.
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Originally published May 22, 2019 2:37:02 PM, updated September 30, 2019
Topics: IDenedi Social Media
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Solely looking at digital transformation spending by organisations around the world should make it clear that it’s here to stay. A forecast by IDC states that worldwide spending on digital transformation technology and services may reach $1.97 trillion by 2022. The manufacturing industry is expected to invest the most, followed by transportation and retail. An organization’s transition can feel overwhelming as today’s customers expect a lot. So where can technology leaders go to stay knowledgeable and up to speed?
Online conversations around digital transformation can be broad, varying in content around industries, technologies, IT solutions and much more.
Dez is a global leader in enterprise and digital transformation with over 25 years of expertise in the IT and telecommunications sectors creating policies and executing company projects. He has a wide range of knowledge in techniques such as cloud computing, big data and analytics, cognitive computing, machine learning and the Internet of Things.
#3D Athlete Tracking at #olympics2020 is going to be bonkers, because so many people are READY to go there = computer vision solution w #AI that delivers near real-time insights & overlay visualizations during athletic events https://t.co/Li8Pyy34yR @Intel #IntelInfluencer
— Dez Blanchfield (@dez_blanchfield) September 15, 2019
Dr Kiera has offered his expertise in top management positions in insurance and finance. He is a renowned insurance and insurtech expert of our times. He also regularly speaks at technology conferences around the world. You can also find him blog regularly on digitalscouting.de. This platform covers a wide range of technologies such as cloud computing, big data and analytics, cognitive computing, machine learning and the Internet of Things.
It was a pleasure to discuss with @garyvee #insurance, #finance, marketing and how to leverage technology.
— 🔹Dr. Robin Kiera🔹 (@stratorob) February 21, 2019
I also tried to convince him before buying the @nyjets to help my beloved Hamburg Sports Club @HSV.
Big thanks to the awesome team of @VaynerMedia. #insurtech #fintech pic.twitter.com/55in2ztCbC
Brian Solis is a bit of a celebrity. For the unaware ones, Solis is globally recognised as a thought leader in high demand. He can be found giving keynote lectures or tied to promotions of his books on innovation and digital transformation.
Asides from being critically acclaimed for his groundbreaking approaches to transformation, Solis also works as Altimeter Group’s Principal Analyst, ‘humanising’ the technology people are in desperate need of seeing with different eyes to understand the benefits of.
Innovative brands are investing in innovative technologies, customer data and new operational models to understand where, how and when to deliver value-added engagement. 💡https://t.co/toqNMzwIhE
— Brian Solis (@briansolis) September 13, 2019
Globoforce's CMO, Maggie Fox, is committed to securing the merging of technology and humanity from the marketing point of view. She is a presenter on digital transformation and management, having established the Social Media Group, the first-ever company in the field of social media.
Before joining Globoforce, Fox collaborated at SAP to carry out a good three-year digital transformation initiative that redefined its channels. It is this kind of commitment and drive that has taken her to the top of this list, constantly thinking about where humanity will stand in terms of technology and its position in the company.
The responsibilities of Srivastava alone are enough to give him a spot on this list. As a GENPACT CDO, he oversees the + 70,000 employees of the global public corporation, at the forefront of ensuring that all digital operations are carried out responsibly and effectively by all.
As if that wasn't enough, Sanjay Srivastava has also constructed four start-ups, all four of which provided over-the-counter yields for internet streaming technology shareholders, data centre visualization software, company application software and cloud company apps. It is safe to say that Srivastava lies comfortably in a situation that requires a great deal of responsibility and dedication, but also a great deal of acceptance.
Loved the conversation with Sylvain Filippi and @mkrigsman When #digital, #data and #domain come together. Augmenting the intelligence of the race team and helping become more #instinctive. https://t.co/f5V9zvLSqX pic.twitter.com/sLjAZ07VFg
— sanjay srivastava (@SanjayAndAI) September 13, 2019
Hinchcliffe is the VP and Principal Analyst of Constellation Research. He is another globally recognized thought leader, IT specialist, company strategist, business architect, book author, keynote speaker, analyst and conversion advisor.
That great buzz solidifies Dion Hinchcliffe's image as a pioneer in enterprise IT, having collaborated for two decades with cutting-edge techniques to continuously link technology to company so that the latter does not fall behind once the former periodically bursts with inventions.
New Post: Creating the Modern #DigitalWorkplace and #EmployeeExperiencehttps://t.co/4tqnZBvp0Z
— Dion Hinchcliffe (@dhinchcliffe) August 28, 2019
My latest take on how we should design + realize the modern digital experience for workers. Comments welcome!#FutureOfWork #AI #analytics #designthinking #intranet #ESN#cio #chro #hr pic.twitter.com/0UFHasqgfY
Bestseller author, keynote speaker and consultant, Satell helps organisations solve disturbance by implementing strong instruments and programs. You can visit the Satell's blog on DigitalTonto.com. He is also a frequent contributor to the Harvard Business Review and Inc. Satell has run market-leading companies and supervised the creation of tens of pathbreaking products.
CASCADES hits bookstores on April 12th! Go here to pre-order your copy and get 40% Off from 800-CEO-READ. In the US https://t.co/LTgcf2U6Bi International readers can pre-order now from Amazon https://t.co/A4pzlMHft1 #CascadesQuotes pic.twitter.com/ZMWOAXYtkG
— Greg Satell (@Digitaltonto) March 29, 2019
Tiersky is a contributor to CIO.com. He is deeply committed to digital transformation and business development and often talks at significant business meetings across the U.S. on both issues. His in-depth papers contain the hottest patterns and outline useful instruments and policies for implementation. Prior to FROM, Tiersky collaborated with media customers such as NBC and Turner on digital media policy and as Vice President, Media & Entertainment in Capgemini's consulting practice.
Is Strategy Useless? Some of the words we use in business are just plain worthless, and the word “strategy” is one of them.https://t.co/RSA9aslt1L#business #strategy #uselesswords #goal pic.twitter.com/cYnoyZxQFk
— howard tiersky (@tiersky) April 9, 2018
Dr. Brown is a major tech entrepreneur and technology specialist spanning over 28 years of Fortune 1000 technical and development initiatives. He is an expert in the field of Big Data, a technology and business consultant and a philanthropist. He specializes in providing guidance without much technical jargon, helping to address the day-to-day difficulties of businesses and practitioners. You can visit his website here to get in touch with him and check his most recent blog entries.
How To Pick The Right Partners To Accelerate True Digital Transformation: Let’s face it, digital transformation efforts frequently over-promise and under-deliver. Many “transformations” fail to deliver on expectations simply… https://t.co/ryAUyVrDty #BigData #AI #DataAnalytics pic.twitter.com/WkTqH7xiDL
— Craig Brown, PhD (@craigbrownphd) September 13, 2019
Do you have any favourite digital transformation thought leaders? Recommend them in the comments below.
Want to Learn What You Should do before starting with Digital Transformation of your organisation? Here is our Digital Transformation Cheat Sheet.
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In today’s digital world, it’s becoming increasingly difficult to control communication as an organization. Employees and customers are bombarded with literally thousands of messages daily from multiple channels.
Research has shown that only 70% of employees open up organizational emails, making this once-reliable method of communication less than ideal. Of the 70% who click on the email, only 30% actually read it. With organizational email numbers so low, is it any surprise that marketing emails that go out to customers have an open rate of less than 20%?
Why is This Happening?
In today’s world of Vines, memes, and tweets, the attention span of the average human when perusing communication is about 8 seconds. If it takes you more than that time to get your message across, then you very likely missed. Not only that, we now live in a world of push notifications. Employees and customers are no longer interested in seeking out news and updates on portals or websites. If it is important, it will come to them.
Our internal solution was iDenedi. What started out as a directory of people for new and existing employees, soon turned into an announcement platform to get out the organizational message in a way that was swift, secure, and came to the employee on their phone no matter where they were.
We noticed the difference immediately – read rates for internal messages went up to 80%, half of those within 20 minutes of sending out the announcement. In addition to an increased read rate, interaction with internal messages increased. Where two years ago, very few people responded to emails from management. Today, we have employees liking and commenting on organizational announcements in a way that shows an actual conversation is being had.
It took us only a couple of months to realize that iDenedi had potential beyond internal announcements. Finally, we were able to get through to over 400 employees and 25 partners with information about our mission, vision, the changing scope of the company (we were transitioning from a services provider to a software company), and our products. How could we maximize this experience and take it to our customers?
External Awareness Through Sharing
We soon introduced ‘public announcements.’ By default, group announcements are private – meaning only the members of a particular group can see and interact with them. However, when making an announcement, we gave the option to create ‘public announcements.’ These were announcements that we wanted to circulate beyond the group. They included information about product enhancements, offers, company achievements, etc. and when the announcement is made, they include links for social media sharing.
The results were immediate – with a group of over 400 employees if only 10% of them share the announcement on social media (with the typical social media user averaging around 500 contacts- often more), our outreach was a staggering 20,000 ‘consumers.’ And these were actual people – potential customers and partners.
iDenedi has definitely been a game-changer in cutting through the noise.
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At your university, you probably have thousands of alumni who you want to be able to keep in touch with and keep engaged. However, well over 90% of graduates change their contact information within the first two years after graduation. You risk losing out on several valuable connections and a thriving alumni network.
To keep your alumni engaged, you need a better system to manage your alumni contacts. That’s where alumni management software comes in. But how do you find the right solution for your alumni database? Here’s how!
You know how it is: It is becoming increasingly difficult for your university alumni office to track and engage with your graduates, and the level of engagement continues to fade over time. Graduates start losing touch with each other,
In fact, 70% of alumni organizations say their top goal is to increase alumni engagement, but 27% of those have no strategy to boost engagement.
At the same time, a strong alumni network increases the value of your university, and alumni donors can have a big impact on your university’s funding. In the end, letting these alumni connections disappear into the void and not keeping them engaged can have serious short and long-term consequences for your university.
That’s why an alumni management software is a key to managing and re-engaging your alumni. This is what our own tool, iDenedi, can help you with. Here’s how it works.
iDenedi works as an organized, live, alumni directory. With iDenedi, your university can easily set up groups representing each graduating class and year.
Alumni can join their respective groups where they can comfortably, and privately share as much contact information as they would like with your university and their peers.
This way, your alumni will stay in touch and continue networking, sharing opportunities, mentoring younger graduates, as well as keeping connected to your university.
Wondering how iDenedi for Alumni works? Here are the most important features you can use to quickly connect your alumni connections on iDenedi.
Today, more and more people simply ignore emails. And why shouldn’t they? Their email inboxes are crammed.
Many alumni admit to checking their alumni emails only once or twice a month. This often makes them miss important events and notifications.
In the alumni groups on iDenedi, university alumni offices have the opportunity to keep up a lively conversation with their graduates - notifying them of job opportunities, alumni events, fundraising efforts, and so much more. These announcements are not only easy to make but will be willingly received through mobile devices by alumni themselves as notifications.
Not only is iDenedi invaluable for keeping up with your alumni, but this alumni management software can also be used to generate recruitment opportunities for your university’s fresh graduates. You see, universities can create dedicated groups where their new graduates mingle with alumni. This opens up both job and mentorship opportunities. In this way, new graduates on the lookout for jobs get a unique channel to find jobs through your alumni network.
To connect alumni, you will need to set up a group in iDenedi. Fortunately, you can do it with a few clicks. Here’s how it works:
Once you have your alumni group up and running, you can start offering all the benefits that an active alumni network has to offer. Group communication is simply smarter with iDenedi!
That’s it, now you know how an alumni management software like iDenedi can help you create a more active and engaged alumni network.
Ultimately, your university can benefit from such a network in several different ways, including higher alumni donations and more job opportunities for your students and graduates.
Want to learn more about how iDenedi can help your university connect with its alumni? Read more here.
In today’s digital world, it’s becoming increasingly difficult to control communication as an organization. Employees and customers are bombarded with literally thousands of messages daily from multiple channels.
At your university, you probably have thousands of alumni who you want to be able to keep in touch with and keep engaged. However, well over 90% of graduates change their contact information within the first two years after graduation. You risk losing out on several valuable connections and a thriving alumni network.
Is your privacy a part of your online security? After all, it’s getting harder than ever to keep personal information secure and private. And if the wrong people get a hold of your information, you could even risk things like identity theft.